RSSAmazon Opens Video Download Store
By Nate Mook | Published September 7, 2006, 5:34 PM
After months of rumors and speculation, Amazon on Thursday officially took the wraps off its video download store, dubbed Unbox. The service offers movies, television shows and other videos, which play in Amazon's own software player as well as on portable devices.
Like on Apple's iTunes, TV shows on Unbox cost $1.99 USD. Movies will range in price from $7.99 to $14.99 USD, with some films available to rent for $3.99 USD. Amazon is using Microsoft's Windows Media digital rights management technology for the new service.
Unbox offers content from six Hollywood studios, including 20th Century Fox, Fox Searchlight, Paramount, Sony, Universal and Warner Bros. TV network partners include BBC, CBS and Fox, as well as cable channels MTV, Comedy Central and E! Entertainment.
Once a video is purchased, Amazon provides two versions, one to play back on the PC and another for portable media center devices. Unbox purchases are known to work on only six devices, including the Zen Vision, Zen Vision:M, Toshiba Gigabeat S, Archos AV 500 and 700, and iRiver PMC.
Jupiter Research vice president Michael Gartenberg criticized the service's lack of concrete device support due to problems with Microsoft's Plays For Sure program.
"We've said it before and we'll say it again. The iTunes music store succeeded because of the iPod, not the other way around. iPods drove people to the store," said Gartenberg. "Without a compelling device story (and it's not clear YET whether Zune will play protected music or video from Plays for Sure services) it's hard to see this as a real threat to Apple."
Apple is rumored to be preparing full-length movie downloads from iTunes, with an announcement expected to come on Tuesday. A number of Hollywood studios confirmed they were in talks with Apple, but per usual, the company has remained mum on its exact plans.
Amazon Unbox requires Windows XP and does not work on Macintosh computers due to its use of Windows Media DRM. A 1 hour movie will take up 1.2GB, with 2 hours using 2.4GB of storage space. Users can start watching videos while they are being downloaded, Amazon says.
"Pricing isn't likely to drive folks to use this so for now it's mostly a mobility story without a super interesting mobile device to use it with," added Gartenberg.
A piece of advice ... DO NOT use Amazon Unbox. It's uses spyware tactics.
http://reviews.cnet.com/...art=rss&tag=6636289
So, Amazon think they've got the upper hand over Apple, by launching a DRM'd movie
download service first, but instead they've well and truly shot themselves in the foot.
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Installed the software, downloaded a tv show and it worked just fine. Video looked very good. Player worked fine. Looks better than the content I've downloaded from Cinema Now.
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$1.99 is easily twice what I'm willing to pay for a TV show --I'll watch the commercials I promise.
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I have tried this new offer from Amazon. I purchased a video for $1.99 installed the software. To see nada, so I gave it onother go with the same video. Same again, I reinstalled the software re-configured etc. Still no video :( Now I know my money will continue to be spent in the iTunes store. My customer experience has been flawless with iTunes. Thats why they rule the digital media world. Only if these other players could understand this. "iTunes RULES"
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So for $15 you can download a movie over broadband and it will take you about 4 hours before you can watch it. I can drive to Best Buy in 10 minutes and buy it for $5 more.
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And have a better quality, and less DRMed DVD too.
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and...Your rental videos can be stored on your PC for 30 days. Once you press play, you have 168 hours to watch each video before it expires...
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What about DVD's with Macrovision? That's a form of DRM too isn't it?
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go to circuit city... best prices on dvds :-P
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Will the closed system (iTunes)
or the open system (WMA) win??
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Sorry, but I couldn't resist commenting after I was finally able to stop laughing...
What's this nonsense about an "open system (WMA)"? Just because there are available cracks for it does NOT make it "open"!
You need to do a bit more research...
http://www.wired.com/new...738-0.html?tw=rss.index
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Laugh for hours on that one did ya?
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While I cannot speak for anyone else, I think what he meant by "Open WMA" is the fact there are numerous companies making players that can handle the windows flavor of DRM as opposed to the iPod only working with iTMS
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