Apple Introduces Colored Shuffles

By the Betanews Staff | Published January 30, 2007, 11:15 AM

Hoping to continue the success of its entry-level iPod Shuffle player, Apple on Tuesday introduced four colored versions of its popular music device that would sell alongside the original silver version. The new colors will sell for the same price as the original, $79 USD, and include blue, pink, green and orange.

The new players are available immediately online and through stores, the company said. "iPod shuffle is the world's most wearable digital music player," said Greg Joswiak, Apple's vice president of Worldwide iPod Product Marketing. "Music fans can now choose iPod shuffle in one of five brilliant colors, or they can buy one of each."

Comments

"Wow" Oh... sorry, that's already taken.

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NO WAY!!!! an orange ipod shuffle!!! i just messed myself!! thats like crayola adding a few new crayon colors. wow gotta go buy it. why the hell is apple expecting to get more sales out of that itty bitty peice of sh!t from 3 years ago by changing its color. this IS NOT news worthy. apple has pretty much made 3 ipods the shuffle the nano and the fatty. they have like 10 spinoffs in colors and sizes from 3 core ideas. why apple, why??????????

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Another revolutionary product from Apple. What's next? A multi-colors Ipod? Can't wait.

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Don't you all understand! Its the Ipod! They are changing the color for Christ sake! My god! Its revolutionary!

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Now you can get the same old crap in a totally new and exciting color.

Apple needs to wake up and smell the wifi. Docking stations suck.

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Wifi in a Shuffle? Who are you kidding? Have you seen how small that thing is? There is no room for wifi.

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On Vista launch day... wow. Amazing. Banner headline stuff.

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I'm surprised this is deemed news worthy.

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