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Google Launches 'Hot Trends' Service

By the Betanews Staff | Published May 22, 2007, 2:00 PM

Google on Tuesday rolled out a new service designed to provide instant insight into what people are searching for in different areas of the world. "Hot Trends," currently in testing on Google Labs, combines the company's Zeitgeist and Google Trends features.

The Hot Trends list is updated throughout the day and links to Google News, blog and Web searches so users can see why the search term made the list. Google is not simply listing the most popular search queries, but rather those that deviate from their typical frequency. As a result, seemingly odd searches make the list, such as "legless chihuahua." Currently, many of the Hot Trends relate to XM Satellite Radio's outage.

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mjm01010101
May 23, 2007 - 3:59 PM

Their graphs need... um... scale?

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rsx508
May 23, 2007 - 11:08 AM edited

Hot Mail. Hot Pants. Hot Head. Hot Sex. Why not. I see Google has hired some of Microsoft's laid off marketing zombies.

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Briantist
May 23, 2007 - 3:47 AM

I note that the "hot trends" has "(USA)" after it - when will Google be providing the rest of us with "hot trends"?

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