RSSMTV Acquires iFilm for $49 Million
By Nate Mook | Published October 14, 2005, 11:44 AM
Viacom subsidiary MTV Networks has agreed to purchase iFilm, a site that hosts video content from users, amateur filmmakers and some larger movie studios. The deal, valued at $49 million, will keep iFilm CEO Blair Harrison in place and the company will remain in Hollywood.
iFilm joins the growing number of online efforts by MTV. The company recently purchased youth community Neopets and launched MTV Uber, a 24-hour Web based music channel. "This move is at the heart of MTV Networks multi-platform strategy and meshes with our tradition of cultivating independent and creative brands," said Judy McGrath, MTV Networks CEO.
Oh man, this blows! Can't Viacom keep their filthy hands to themselves? They've already successfully ruined tv and music (Clear Channel is their parent company, in case you don't know), now they're going after the indie films bastions.
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|Another independent bites the dust. Now iFilm one of the internets best resources for cheezy clips, and Paris Hilton videos is going to be subject to endless corporate scrutiny from a compnay that was about the music in 1995, but now is about the money in 2005.
I hate reality TV and any Corp that pushes it.
Now my Freedom to watch iFilm without MTV has been infringed.
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|OMG does that mean Iflim will be a rapsite, with dumb shows like real world?
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