RSSMicrosoft Shuffles Executives
By Ed Oswald | Published June 29, 2006, 12:53 PM
Microsoft announced more changes to its business structure late Wednesday, moving around several executives. The most significant move is Orlando Ayala, who will move from senior vice president of small and medium business sales to a position overseeing the company's effort in emerging markets. Eduardo Rosini will assume Alaya's old position, moving from the company's Asia-Pacific division.
Marketing for the company's new communications initiative would be headed by Chris Capossela, who already leads the marketing unit for Office. In product line changes, the Microsoft Dynamics product will be moved from Microsoft Business Solutions group to Kurt DelBene's Office Business platform unit.
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Yawn.
Consumers don't care about announcements.
Amazingly enough, they're interested in
products.
For a while now Microsoft's main product
has been announcements.
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The Computer Rodent
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Score: 0
|I like the thought of the guy handling the new comm. initiative also being the guy heading Office dev. I think the two will compliment eachother nicely.
The rest of the changes? Meh... Could be that I'm not creative enough, but it doesn't look like they'll affect anything greatly.
Score: 0
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