RSSSony hints of more details today on 3-D, portable PCs, OLED TVs
By Jacqueline Emigh | Published January 8, 2009, 8:24 AM
"Coming soon," read a mysterious sign in the portable PC section of Sony's CES booth last night. Sony showed 3-D technology to journalists, too, but that "wasn't an announcement" either? Is there more to come from Sir Howard?
In demos and displays for journalists last night, Sony officials gave stronger hints about what CEO Sir Howard Stringer might say about his company's portable PC, OLED TV, and 3-D activities in a CES keynote later today.
In a press conference earlier in the evening, officials suggested that Stringer might do some talking today on all these points. Journalists were also invited to stay around after the press conference for a 3-D demo. Other products announced at the press conference were also on view, including the new P series netbook.
But just across the hallway in Sony's booth, in another row of portable PCs, there was one blank spot, with a sign that read, "Coming soon."
"I can hardly wait until we can take it [the sign] down," a Sony rep told Betanews.
Meanwhile, a lot of the journalists obliged Sony by donning 3-D glasses and watching movies of prototype 3-D games.
"This is just a technology demo," said Ryan Flanagan, a retail execution specialist at Sony. "We're not making any announcements here," he kept repeating.
When pressed for details, Flanagan told Betanews that Sony's been looking into a lot of possible approaches to 3-D. But, he added, Sony plans to differentiate any future 3-D offerings by "taking care of the whole thing -- A to Z -- for the consumer."
Unlike any of its competitors, Flanagan contended, Sony can handle everything from the video and editing aspects of 3-D to the consumer hardware.
Again, Sony (like SO MUCH of the ret of the industry) tries to substitte cute limited application 'features' for fundamental substance.
Yup, like 3D is going to aid me in my day to day functionality.
And like with LCDs, the companies worry about whether their screen is .534cm versus .462cm thick.
Like I and many others care.
I would be MORE impressed with increased basic image quality at a lower price point.
And I would take that at a screen thickness of .879cm or 1.54cm or 2.04 cm thick!!
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Foxfyre,
Your missing the point it will help some in day to day. Look at Dark Helm definite house hermit that lives in a basement; spends all his time at home on his POS3 on HOME. By producing a 3D image it would allow him to "trick" his brain into thinking he actually left the house.
This will lead to Sony adding a "RUN" emote to HOME and badabing Dark's doing exercise without even breaking a sweat.
(Sorry couldn't help myself, hope you found it funny!)
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LOL! ;-))
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