Best Buy to 'recommend' Blu-ray to customers
By Nate Mook, BetaNews
February 11, 2008, 5:14 PM
In the second hit to HD DVD in less than a day, retailer Best Buy announced Monday afternoon that it will begin showcasing Blu-ray to customers and recommend it as the "preferred format" over HD DVD. Best Buy will continue to carry HD DVD hardware and movies, but it will not be actively promoting them.
"Our decision to shine a spotlight on Blu-ray Disc players and other Blu-ray products is a strong signal to our customers that we believe Blu-ray is the right format choice for them," Best Buy president Brian Dunn said in a statement. The move affects both online and retail channels for Best Buy. On the store's Web site, the cheapest HD DVD player is $149.99, while the cheapest Blu-ray player is $399.99.
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