Charter chucks its spyware-like ad plans

By Tim Conneally | Published June 25, 2008, 11:49 AM

Perhaps in response to consumer uproar, and perhaps responding to Congress, Charter Communications has suspended plans to test ads generated by its users' Web browsing habits.

Charter Communications has reportedly shelved plans to test market NebuAd's services following some bad press late last week that exposed the company's employees as veterans of spyware company Claria Corp.

NebuAd has devised a way of collecting Internet usage data which then can generate user-targeted advertising. However, the company's patent-pending method drew the attention of privacy advocates, as it is clearly listed as a means of "monitoring and modifying" network traffic, where NebuAd packets are injected into the user's incoming data.

The patent application defines NebuAd's system as a "network device disposed in line between the computer and the network so that all data traffics are examined. The data packets exchanged between a computer and a website being visited are altered or modified in such a way that the head of the packets remains largely intact while the payloads of the packets are changed to suit the need of delivering transparently the targeted commercial information."

According to the company's privacy policy, information NebuAd would openly use includes: Web pages viewed and links clicked, search terms, the amount of time on sites, user response to ads, system settings (browser, connection speed), and ZIP code. This information would also be shared with third parties.

While users would be allowed to opt out of the surveillance, advocacy groups appealed to Congress last month, before Charter Communications could get tests under way. Members of the House Telecommunications Subcommittee then contacted Charter, calling upon the firm to halt the project due to the potential illegality of NebuAd's technology.

An e-mailed statement from the company said the pilot tests will not be moving forward due to "questions about this service" and improvements suggested by concerned customers, though a spokesperson was quoted in Online Media Daily as saying "It will happen when we're technologically ready."

Comments

View comments by with a score of at least

Well if Charter pulled this stunt that would make them liable for everything that went in and out of their system. They would no longer be immune from prosecution for the actions of their customers as they would no longer be a common carrier. They would be common spies.

The same thing has been going on in England so I don't see how NebuAd can claim a patent.

http://www.theregister.c...06/10/eu_bt_phorm_trial/

Nor do I see how they can get a patent on criminal activity. This certainly qualifies as hacking. If not the customer that is being spied on then the web site that is being suborned. Its their web site not these hackers. They often pay for their bandwidth with ads.

I can see just how well this would go over with advertisers that had their ad replaced by a rival. Will every website have to use secure socket layers just to put up their home page? Just so they can be sure of getting paid for their ads.

Score: 0

|

Selling to third parties hey...mhmm. OK... What prevents Charter from selling it to oh say big brother?

I bet big bro lets this one slide.

Score: 0

|

Microsoft's Bob Muglia and Ray Ozzie on Silverlight vs. standards

Bob Muglia: "We're trying to provide people with an environment that has capabilities that you just simply can't do today in the standards-based world."

Uh-oh, netbooks -- not Windows 7 -- will lift 2009 PC sales

Santa may bring a lump of coal to the Windows PC industry this holiday season. Netbook sales will sap PC margins, while weak Windows 7 PC sales could further drive down average selling prices.

Google's value proposition for Chrome OS: Should we feel insulted?

For a search engine that has direct access to all the world's online history, it appears to have taught Google nothing about selling a machine.

PDC 2009: What have we learned this week?

There was the freebie that no one will forget, the heebie-jeebies courtesy of Scott Guthrie, and a teensy bit clearer picture of how this cloud thingie should work.

Where there's smoke: Apple warranty stance raises troubling questions

Carmi Levy | Wide Angle Zoom: Smoking can be dangerous not only for your lungs, it appears, but for your Apple hardware warranty.

Microsoft's .NET Micro Framework is now free and open source

The latest version of Microsoft's .NET Micro framework is now in the hands of the FOSS community.

E-book readers will be in short supply this holiday season

E-readers are hot this year, and a lot of compelling new products have been released, but are there enough electrophoretic displays to go around?

Sony looks to finally open a single storefront for downloads

Sony has had many different download portals for movies, music, e-books, and games, and now it's looking to make a single shop for all of it.

Tuning out the tablet: Time to give the endless speculation a rest

Wide Angle Zoom: Wishing and hoping and thinking and praying....won't put an iTablet on the market.

Five improvements for IT managers in 2010

If businesses are to improve their efficiency for next year, they need to stop and reassess the basic tenets of their job.

Live report: Will Google Chrome OS change Linux?

The mysteries of just what Chrome OS is, and how much of an operating system it truly is, may be resolved today.