Microsoft takes on Google with CRM Online

By Jacqueline Emigh | Published April 23, 2008, 1:43 PM

Microsoft Dynamics CRM Online left beta this week for general release, amid industry scrutiny as to how well Microsoft's software as a service (SaaS) will fare against that of rival Salesforce.com.

Known until last month as Microsoft Dynamics CRM Live, Microsoft's new hosted offering in priced less -- especially for those who take advantage of Microsoft promotional offers-- and also offers at least five times as much storage as Salesforce.com.

But Microsoft has also drawn criticism around customers' inability to run Microsoft Office and other on-premise applications together with online CRM without the expense of integration servers.

Microsoft's new CRM Online service is available in two flavors. Supporting applications in sales, service, and marketing, the Professional Edition provides 5GB of storage, 100 configurable workflows, and 100 custom entries.

The Professional Plus Edition supports the same applications, but provides 20GB of storage, 200 configurable entities, and 100 custom entities, together with offline synchronization.

Professional Plus supports three clients -- offline, Web, and Outlook -- whereas Professional supports only Web and Outlook clients.

Professional Edition is priced at $39 per user, per month, but only through a special promotion good through the end of this year. On January 1, 2009, regular pricing of $44 will start to apply.

Professional Plus, on the other hand, is priced at $59 per user, per month -- but free 30-day trial subscriptions for Plus are currently available to those who are willing to be contacted -- and presumably qualified as sales leads -- by Microsoft sales reps first.

In comparison, Salesforce.com's Professional Edition is priced at $65 per user, per month, and supplies only 1GB of storage.

Microsoft renamed its online CRM offering at the end of March in an effort to expand its market from SMBs to the same enterprise space long dominated by Salesforce.com

But meanwhile, Salesforce.com and Google have engaged in a series of initiatives to thwart Microsoft's online CRM efforts, capped by the announcement earlier this month of tight integration between Salesforce.com's online CRM suite and Google's online productivity applications and e-mail client.

Comments

View comments by with a score of at least

I heard from some Microsoft people that they changed the name from "Live" to "Online" because of a preconceived notion that the Live family of products was "fluff" for home users. I think Microsoft is in a unique position due to the popularity of Outlook. The problem I've had with CRM packages I've looked at in the past is poor integration with the email client.

Score: 0

|

Comcast deal for NBC Universal is about content, not broadband

Although Comcast is certainly America's largest broadband provider, at least for PCs, in most regards, today's deal with GE may not impact the Internet at all.

The Black Screen Syndrome, or, Tech news in search of the apocalypse

Scott Fulton On Point: This is a story about something that should not have been a story, about something that at one time was a story.

Five compact digital camera myths and realities

This holiday 2009 primer offers tips on what and what not to look for in a compact digital camera.

Mark Russinovich on MinWin, the new core of Windows

The next version of Windows three years hence will likely build onto a significant architectural change implemented in Windows 7 and Server 2008 R2.

Android team updates 'Donut' and 'Eclair' SDKs

The Android SDK includes components which optimize app development for each version of the mobile operating system. Today, the 1.6 and 2.0 components got updates.

See ya later, WinMo: Microsoft's mobile strategy needs a reboot

Carmi Levy | Wide Angle Zoom: Hands up if you're considering upgrading to a Windows phone for the holidays...Anybody?

Online advertising evolves away from display, toward interactive software

Marketing departments and agencies are increasingly establishing positions for "creative technologists" who can steer designers and developers toward platforms that enable direct connections with consumers.

Google begrudgingly adjusts news crawling for paid publishers

If publishers want to make readers pay for news content, and thereby drive down its popularity and Google ranking, the company says, they can just go right on ahead.

Fee or free? Murdoch, Huffington square off over the cost of Internet news

Participants in an FTC workshop yesterday witnessed the two extremes of the Web news publishing debate, still centered on the issue of long-term profitability.

Security firm: Windows patches not responsible for 'Black Screen of Death'

On second thought, maybe that access control list thingie with the lockdown something-or-rather didn't trigger an alleged, perhaps non-existent, pandemic.

Apple settles with Psystar except for 'circumvention devices'

The fracas with the Florida clone computer maker might have ended today had Apple not have muddled the issue over a cheap piece of Psystar software.