Plaxo Expands to Mobile Address Books

By Ed Oswald | Published October 31, 2006, 2:14 PM

The pain of entering phone numbers into your cell phone may soon become a thing of the past thanks to a new application being offered by Plaxo. The service will allow users of the address book network to have their information for contacts automatically updated.

Plaxo Mobile Plus will be initially offered through Verizon Wireless on 30 BREW-capable phones. The service will be expanded to additional models and two additional carriers, Alltel and US Cellular, over the coming weeks, the company said.

"Today's consumer is demanding easier ways to stay in touch with their friends, colleagues, and customers," Plaxo president and CEO Ben Golub said. "Our smart address book is the solution that consumers are looking for to increase their productivity and personal connectedness."

The service claims some 15 million users worldwide, and offers methods to automatically update the address book of a users desktop e-mail client. Plaxo says this new service expands that convenience to the mobile phone.

In addition, Plaxo Mobile Plus also will act as a way to backup contacts in cases of data or phone loss. In addition, users will be able to use interactive map features and pictures of contacts through the service. Users will be able to select which contacts they would like to synchronize.

Verizon Wireless is the second largest US carrier with over 56 million customers.

Comments

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I've been a plaxo user for years and it's a great way to stay up to date with your information. People change jobs and phone quite often. I've never received junk emails from them nor do I get a lot of spam from unknown sources. As far as the requests to update their information that was a request from someone that user knew. They are not sent automatically. Not sure if I would pay for a mobile service but the free version of Plaxo is worth it.

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These people are still around? I thought they would have been run out of business once everyone realized that they were adding all of that contact info to one big database. Oh, and the irritating emails that people got asking them to update their contact info were enough to turn most people off to the service.

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Why not just ust ZYB at www.zyb.com. I recently lost my phone and it was a painless quick, inexpensive way to get all my contacts and calender items on my new phone.

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Yeah, at $4.50/mo, this service costs $54/yr. Kinda expensive, IMHO...

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