December 17, 2008, 4:11 PM

PlatinumLounge.com Beats Facebook, MySpace, Twitter and Others in Second Annual People's Choice Open Web Awards

DENVER, Dec. 17 /PRNewswire/ -- Online media community PlatinumLounge.com (http://www.PlatinumLounge.com) announced today that it beat out multi-billion dollar competitors like Facebook.com (ranked #5 worldwide), MySpace.com (ranked #7 worldwide), Twitter.com (ranked #630 worldwide) and others in the 2nd Annual Mashable.com People's Choice Open Web Awards -- the only multilingual international online voting competition that covers major innovations in web technology (see http://mashable.com/openwebawards/the-winners/). Mashable.com, together with over 100 Blog Partners from 25 countries written in 10 different languages, coordinated the biggest Open Web Awards to date with over 50,000 nominations, 80,000 votes in the first round and 90,000 votes in the final round. By placing 2nd only to European portal Netlog.com, PlatinumLounge.com sent shockwaves thru the Internet by beating mega-sites MySpace.com, Facebook.com, and the surging Twitter.com in the Mainstream & Large Scale Social Networks category.

Richard Guiton, founder and CEO of PlatinumLounge.com, stated: "Instead of finding out what Pop Culture really wants, traditional sources of entertainment continue to make movies, music, and video games, based on what they think Pop Culture wants. PlatinumLounge interacts with today's trendsetters and tastemakers to allow them to tailor-make entertainment for themselves. This "power portal" will lead the way to more successful motion pictures and all forms of entertainment."

Gary LaFever, company co-founder and Vice President, added: "This People's Choice Open Web Awards proves the power of online community building. While many Internet companies are trying to figure out how to 'monetize their audience' or make money other than by banner advertising, PlatinumLounge.com combines the power that the Internet represents together with time-tested community building and affinity marketing. Imagine the potential represented by harnessing this kind of power to enable members of today's Hip Hop / Pop Culture to participate in the creation, marketing and distribution of entertainment projects for which they are the target audience."

PlatinumLounge.com is in negotiations with several film studios to combine PlatinumLounge's patent-pending "Web-Based Performance Points System" (U.S. Patent Applications 60/941,572 and 12/131,858) together with Internet-based community building and time-tested affinity / loyalty techniques to provide today's Hip Hop / Pop Culture with a creative and economic stake so they feel movies are "theirs" even before they are released.

About PlatinumLounge.com

The company and a 'beta' version of the PlatinumLounge.com website was launched at a 07-07-2007 Hollywood Premiere event; the official launch of the PlatinumLounge.com website occurred on 08-08-2008 after a year of 'beta' testing. In its 1st major motion picture, All Eyes On Me, PlatinumLounge Films aims to demonstrate this "power platform" with $500,000 going to Executive- Virtual-Producer's (EVP's) to permanently impact the landscape of entertainment, introduce Hollywood to 'Web 3.0' and show the world that the best way to market products is to engage the very audience that they seek to sell to.

For more information, contact: PlatinumLounge.com +720-596-5233; teamlounge@platinumlounge.com or see; filmmagic.com/ItemListing.aspx?cgl=281826&EventI=0&navtyp=CAL&ym=20077

hollywoodliveandwork.com/2007/07/new-website-gives-young-people-chance.html

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