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1. Comment - Music industry heads seriously consider the subscription model

   (Jan 21, 2008 - 4:20 PM)

   the problem with iTunes is that if you want to deliver media to the iPod market, you have to pay those rottenApple swindlers a huge chunk of your revenue.
   
   i think PlayReady and Flash DRM will nail open a lot of doors that iTunes and Windows DRM opened. DRM is definitely not gone from online music or video- it will continue to be visible in most deployment strategies. the Subscription Music offerings that the industry iNubs were all cooing about above--- will all have DRM. how else would you enforce a subscription, show a sponsor that someone watched or listened to an ad? um ok- next.
   
   to summarize, the real problem with the Music Industry, is the Music Industry and you just can’t cast the blame anywhere else. they went from head in the sand to blindfold, naked and riding a donkey backwards through town- in under a decade. you’ve come a long way, baby! one thing for sure, the kids driving the bus right now need to take their white cane and dog, step to the back and hope someone helps them into a seat.