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Google, Yahoo in dueling partnerships with GPS makers

By Sharon Fisher, BetaNews

January 7, 2008, 3:34 PM

Magellan Google GPS

It's one of those announcements you just knew was coming: Magellan is partnering with Google to put Google Maps local business links on its Global Positioning System (GPS) units.

This is all part of Magellan's first GPS system to include wireless connectivity. The Maestro Elite 5340+GPRS, as the name implies, includes support for General Packet Radio Service (GPRS) cellular capability.

With the service, users can search for local businesses such as restaurants and shops and the results are displayed on the Maestro, including the same sort of Web-based links that users of Google Maps enjoy now. Users can also send information from their PCs and mobile phones to the unit.

The device is slated to ship in March for $1,299, plus a monthly charge for the GPRS service.

Meanwhile, Yahoo said it has expanded its relationship with NAVTEQ to include access to all 72 countries and six continents in the NAVTEQ map database. This will make it easier for Yahoo Maps to provide accurate, useful location services, the company said.

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