NBC to Allow Web Syndication of Content
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Following in the footsteps of rival CBS, NBC said Wednesday that it will allow users to post snippets of popular NBC news and sports programs to their personal Web sites. Programs to initially be offered include Meet the Press, NBC Nightly News with Brian Williams, Dateline NBC and programming from NBC Sports, DotComedy.com, and iVillage.com.
NBC has allowed users to post clips of Saturday Night Live and Heroes in the past. A Web site owner can post the video through the use of a widget, much like YouTube does to allow its videos to be distributed.