Sony, Corel Partner on Software Tools
Sony's Media Software division and Corel have joined forces to bundle and co-market their digital imaging and video software solutions, the companies announced Monday. The idea is to offer a single package for the holidays that offers photo editing, video production and DVD creation.
Two Windows-based bundles will be available: Visual Creation Studio and Visual Creation Studio Pro. Sony will contribute Vegas Movie Studio + DVD while Corel offers up Paint Shop Pro X and Photo Album 6, it's latest products aimed at digital photo enthusiasts.
The Pro iteration of the bundle features the Platinum Edition of Sony's Vegas Movie Studio + DVD.
"We know that consumers and hobbyists are looking for more approachable, easier to use software that offers better value by enabling them to easily accomplish specific tasks -- in this case, editing and managing photos and videos -- without any prior training or experience required," said Blaine Mathieu, general manager of Digital Imaging at Corel.
Both Sony and Corel are hoping to capitalize on the growing market for digital video and photo. According to market research firm InfoTrends, "25 million video capture devices and 20 million digital cameras were sold in the US alone in 2004."
Visual Creation Studio will be priced at $129.95 USD with Visual Creation Studio Pro available for $199.95 USD. Both packages will be available starting in early November at retailers and online directly from Corel and Sony.