Ticketmaster and Apple said Wednesday that they had formed a partnership where digital albums of artists would be sold alongside concert tickets on Ticketmaster.com. About 700 artists including Kanye West, Keith Urban and Bon Jovi would be the first to take advantage of the tie-in on the ticketing site. As a promotion, albums sold at Tickmaster and redeemed through iTunes would be cheaper by $1 through December 29.

The promotion would compliment another that the two companies have launched at Target. A $50 iTunes card is available at that retailer, which gives a $25 credit towards a purchase at ticketmaster.com along with $25 in iTunes credits. This isn't the first time Apple has joined forces with the ticket seller: in 2005 it sold pre-sale tickets for a Depeche Mode concert alongside the band's newest album at that time.